Emerging Fervour

Today, I take you on a little journey to my beautiful hometown Hamburg. You might have heard of it and some of you may have actually been there. But it’s not the first place you have in mind, when you think of fashion. Pack your bags, we’re going to change this right now. With a special feature, where I’d like to show you some up-coming designers you should keep an eye on. Cause as we say in our Hanseatic manner: if you make it here, you make it everywhere. So buckle up, here we go!

Our first stop is a studio in western Hamburg, where Janny Schulte and Katrin Weber are currently working on their new collection named High Rollers. In 2008 they founded the label Superhorstjansen and combine the comfortable feel of street wear with sexy designs and fancy details. “We prove that street wear can be fashionable and that a comfortable feel and a sexy look are no opposites.”

That’s what we’ll be finding out for you at the Margin London trade show.

We’ll be exploring the exhibition areas and checking out the current and next season collections of some great emerging as well as established designers. Of course, you’ll be the first to know about our finds.

When
14th & 15th February 2010
Sunday & Monday 10am til 6pm

Where?
The Music Rooms
South Molton Lane
London W1

Exhibition Areas
GILD + www.accessoriesgild.com ACCESSORIES & FOOTWEAR
KREATEUR + www.kreateur.net DIRECTIONAL TAILORING
SPACE 101 + www.1zero1.com DEBUT LAUNCHPAD
SELVAGE + www.selvagelondon.com PREMIUM DENIM
TEE ROOM + www.theteeroom.net WEARABLE ART
TRAIDFARE + www.TraidFare.com ETHICAL FASHION