Emerging Fervour

We think so or at least that is how we felt when we got sucked into the LuluLemon concept in Canada.

We have long been admiring a pair of LuluLemon yoga trousers of a friend that look fab and make the most amazing bum. So when we finally went on holiday to Canada a couple of weeks ago she took us straight there!!

And we are convinced by just entering the shop we became healthier!!

LuluLemon athletica makes technical clothing for yoga, dancing, running, and most other sweaty pursuits. They pride themselves in creating components for people to live longer, healthier, and have more fun lives. It’s not just clothes, they have built a whole community around the brand.

But all of this aside, we love them as their sweat pants are so comfy yet make a fabulous figure. Each trousers have a little pocket on the back to put the key in for the locker!! Fab! But my personal favourite is that the zip tag on the hoodies also converts into a hair band, how ingenious is that? How often have you forgotten the hair band when you’re in the changing room of the gym?

Their clothes sell themselves but the shop set up and personal service style match their passion for good clothing! It’s a fantastic experience and there are many shops that could learn a lot from them.

No wonder it is one of the fastest growing retailers in North America. Luckily we can get to them via their online shop and we’re sure it’s only a matter of time before they expand into the UK.

We love you LuluLemon!!!