Emerging Fervour

When I first set eyes on the creations of PristineSmut I was in awe of the whole concept. This new label is the creation of two Central Saint Martins’ graduates Liria Pristine and Rosie Kent, based in London/Sao Paulo. These two have taken knitwear and jewellery to create some amazing pieces…

The duo mention that they “draw from the 1920s; an age of jazz, intolerance, and of wonderful nonsense to bring your their debut collection ‘Il m’a vu nue’. As the chivalry of that time diminishes, and vulgarity becomes easily accessible, even nakedness in all its glory is not enough to excite. PristineSmut introduces modern pleasures in an elegant, modest light.”

If you’re as excited about this new label as much as we are then visit PristineSmut and take your pick of amazing pieces. Thank you Central Saint Martins for giving us some of the best designers out there!